How the International Music Association Boosted Member Retention with Join It

Organization: The International Music Association (TIMA)

‍Type: Professional association, global music community

‍Using since: 2018

At a Glance - Key Results

• Member retention improved through automated renewal reminders
• Membership processing simplified and administrative workload reduced
• Ability to track and manage recurring members significantly enhanced
• Accessibility for new members increased through a simple, user-friendly signup experience
• Join It identified as one of the most successful platforms across the wider organization

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About the International Music Association

The International Music Association (TIMA) is a professional association serving a global network of music professionals and enthusiasts. As part of a broader organizational ecosystem with worldwide reach, TIMA focuses on building an engaged and growing membership community.

The organization has been using Join It to manage its membership operations since 2018.

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The Challenge

Before implementing a dedicated membership management platform, TIMA needed a more efficient way to handle member onboarding, tracking, and renewals. Manual processes made it difficult to maintain consistency, track recurring members, and ensure ongoing engagement across a global community.

As the organization grew, these inefficiencies became more pronounced, limiting the team's ability to scale membership and maintain strong retention rates.

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The Solution

TIMA selected Join It as its membership management platform to simplify and centralize its operations. The platform provided an intuitive system that made it straightforward to set up and manage the organization's membership structure from day one.

Features including automated renewals, member profile management, and recurring membership tracking enabled TIMA to build a more organized and scalable operation.

"Join It has been amazing," says Managing Director Apostle Dr. T. Jordan. "It has been instrumental in helping us grow our membership by making it easy to set up our profile and provide simple, user-friendly ways for members to join and stay engaged."

Automation across key processes removed manual effort from the team's workflow, allowing them to focus on community building rather than administration.

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The Results

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Member Retention Improved Through Automated Reminders

Automated renewal reminders have had a direct and measurable impact on how many members stay active. Rather than relying on manual follow-ups, the system handles outreach at the right moment without any intervention from the team.

"Overall retention has been great, and that is because of the automated reminders that go out to our members when it is time to renew," says Apostle Dr. T. Jordan. "It is trouble-free for us and truly makes a difference in keeping our membership numbers up."

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Membership Processing Simplified

The ability to process memberships quickly and easily has reduced the administrative burden on the TIMA team. Member tracking and profile customization features streamlined internal workflows and reduced the risk of records falling out of date.

"The ability to process memberships simply and easily has been a tremendous help," Apostle Dr. T. Jordan added.

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One of the Organization's Best Performing Platforms

The impact of Join It extends beyond individual features. TIMA recognizes the platform as a core contributor to its broader organizational success.

"Using Join It for our membership portal has yielded one of our best platforms throughout our organization," says Apostle Dr. T. Jordan.

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Looking Ahead

With automated processes in place and a growing global member base, TIMA continues to rely on Join It as the foundation of its membership operations. The platform's ease of use and consistent performance mean the team can scale engagement without scaling administrative overhead.

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Start Growing and Retaining Your Members with Join It

If you are looking for membership management software that helps you grow membership, improve retention, and reduce admin time, Join It provides a simple and scalable solution. Start your free trial or book a demo today to see how it can support your organization's growth.
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