NewFilmmakers Los Angeles Cuts Down on Outreach And Follow-up After Using Join It

It was such a great moment speaking with Larry Laboe, the Co-Founder/Executive Director of NewFilmmakers Los Angeles. While the conversation was short, it was insightful as it focused majorly on how the organization manages its memberships. 

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Before we dive into details, here is brief information about NewFilmakers Los Angeles that might interest you.

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NewFilmmakers Los Angeles, aka, NFMLA, provides the opportunity for filmmakers to be appreciated by their audience for their contributions and projects. It also enhances their chances of connecting with professionals in the film industry for helpful insights. Overall, NFMLA is popularly known for its monthly red-carpet screenings of a myriad of films and documentaries chosen worldwide from submissions. It also presents Questions and Answers with film directors. 

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That said, here is how Join It has significantly improved NFMLA’s membership management. 

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The Before and After Join It:

Before Join It:

Managing memberships was akin to navigating a maze with another membership software. Auto-renewals became the bane of their existence, leading to communication mishaps and unnecessary outreach. Sorting through active and lapsed members was a headache, often resulting in invitations to events for members with expired statuses.

After Join It: 

Join It brought clarity to chaos. The auto-renewal reminders slashed the need for constant follow-ups. Larry highlighted the system's organization and easy payment processing as immediate wins. The Membership Portal, Automated Emails, Members Table, Automations/Integrations, Reporting/Insights, and Digital Membership Cards proved to be invaluable features.‍

Positive Impacts:

On the Organization: 

Join It's user-friendly interface and efficient payment processing streamlined their operations. The time spent on a single member's renewal life cycle was cut down to a mere 10 minutes.

On Members: 

Members experienced a smoother journey, from joining to maintaining their accounts. Auto-renewals, once a pain point, transformed into a hassle-free process.

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Key Features Driving Success:

1. Membership Portal: Providing members a central hub for seamless interaction.
2. Automated Emails: Eliminating the need for constant manual reminders.
3. Members Table: Enhancing visibility and easy tracking of member statuses.
4. Automations/Integrations: Simplifying complex processes and reducing manual workload.
5. Reporting/Insights: Offering a data-driven approach to decision-making.
6. Digital Membership Cards: Modernizing the membership experience.

Challenges and Future Aspirations:

Larry expressed a desire for better sorting features within the membership category. The issue of identifying truly 'active' members remains, as auto-renewals, even without payment, can cause confusion. Addressing this would further enhance their membership management experience.

Conclusion:

Join It's impact on NewFilmmakers Los Angeles goes beyond just efficient membership management—it's a story of transformation, from frustration to fluidity. Larry Laboe and his team found not just a software solution but a partner in navigating the complexities of membership administration.

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Feel free to explore our other success stories or take the opportunity to create a free account and experience it firsthand.

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