Hazel Grove Snooker Club: 46% Revenue Growth with Join It

Customer: Hazel Grove Snooker Club
Location: UK
Memberships: 3,000+ active members
Using Join It since: October 2023

Director: Dino Georgiou
Dino oversees the day-to-day running and long-term growth of Hazel Grove Snooker Club. Since adopting Join It, he and his team have modernized membership administration, reduced manual work, and supported continued growth without adding operational strain.

At a glance

• 840 new memberships added in the last 12 months
  
• 69.09 percent retention with just 4.55 percent churn
  
• 46.25 percent revenue growth in the past six months
  
• Faster sign-ups, automated renewals, and near-zero admin errors
  
  

About Hazel Grove Snooker Club

Hazel Grove Snooker Club is a well-established, high-volume members’ club known for its friendly atmosphere and busy daily operations. With thousands of active members and constant footfall, the club needed a modern system that could handle scale without slowing staff down or creating friction at the front desk.

The challenge

Before Join It, membership administration relied heavily on manual processes. Staff checked handwritten membership cards, chased cash renewals, and updated records by hand. As membership numbers grew, this approach became time-consuming and error-prone, especially during busy periods.

The club’s priority was clear: modernize membership management, move payments and renewals online, and reduce the administrative burden on staff.

Why Join It

Hazel Grove Snooker Club chose Join It to digitize memberships and streamline renewals and payments. From day one, the platform delivered online sign-ups, automated renewals, and clear member records, immediately reducing friction for both members and staff.

As the club continued to grow, Join It scaled with it, supporting high daily volumes without slowing down operations.

Implementation and day-to-day use

Members can now sign up online in seconds, often on their phones, before they even arrive at the club. Renewals run automatically, removing the need for staff to chase payments or manually update spreadsheets.

At the front desk, staff can verify memberships in seconds, avoiding awkward conversations and reducing mistakes during peak times. Reporting is clean and reliable, with accurate records that staff can trust.

Saving time and reducing admin

Join It has removed hours of manual work from the club’s weekly routine. Paper forms, cash handling, and repetitive data entry are no longer part of the process.

With fewer admin tasks and near-zero errors, staff can focus on what matters most: hospitality and delivering a smooth experience for members from the moment they walk in.

Supporting growth and retention

Join It has played a key role in Hazel Grove Snooker Club’s recent growth. Simple online sign-ups have helped convert more casual visitors into members, while automated renewals have improved retention without increasing workload.

Over the past 12 months, the club added 840 new memberships, achieved a 69.09% retention rate, and kept churn to just 4.55%. Financial performance has followed the same upward trend, with 46.25% revenue growth in the last six months, driven by easier sign-ups, stronger renewals, and more frequent member visits.

Looking ahead

With membership operations running smoothly in the background, Hazel Grove Snooker Club can continue to grow while maintaining the welcoming, community-focused experience its members value.

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